Introduction

1. This is LumenAd’s, (“LumenAd” or “we”) privacy policy, and applies to our websites, services that we provide to you through our website or technology platform, and ads we display to you on other websites. It is effective as of June 13th , 2018 (“Effective Date“).
2. This policy is incorporated into, and subject to, LumenAd’s Terms of Service.
3. By using LumenAd’s site, or any product or service offered, you acknowledge that you have read, and agree to, this policy.

What is in this document?

This document first provides information about our website and then describes our policies about data collection and use. It also provides information on the type of data we collect and utilize when serving ads to individuals.

Lumenad.com Website Visitors

What information does the LumenAd website collect and how is it used?

We collect usage data about you whenever you interact with our website. This may include which of our pages you visit, what you click on, when you performed those actions, and so on. Additionally, like most websites today, our web servers keep log files that record data each time a device accesses those servers. The log files contain data about the nature of each access, including originating IP addresses. We collect data from the device and application you use to access our services, such as your IP address and browser type. We may also infer your geographic location based on your IP address. If you arrive at our website from an external source (such as a link on another website or in an email), we record information about the source that referred you to us. We use third party tracking services that employ cookies and page tags (also known as web beacons) to collect aggregated and anonymized data about visitors to our websites. This data includes usage and user statistics, but not personally identifiable information.

Does LumenAd.com use cookies?

Yes. “Cookies” are pieces of information (actually, alphanumeric identifiers) generated by web servers, and stored on your web browser for future access. Cookies cannot view or retrieve data from other cookies, nor can they capture files or data stored on your computer. We do not link the information that we store in cookies to any information that may be used to ascertain your real world identity. We use both session ID cookies and persistent cookies. We use session cookies to make it easier for you to navigate our site. A session ID cookie expires when you close your browser. A persistent cookie remains on your hard drive for an extended period of time. You can remove persistent cookies by following directions provided in your web browser’s “help” file. We set a persistent cookie to store your passwords, so you don’t have to enter it more than once. Persistent cookies also enable us to track and target the interests of our users to enhance the experience on our site. If you reject cookies, you may still use our site, but your ability to use some areas of our site will be limited.

General Privacy Information

How do I access my information?

You have the right to access, update, and correct inaccuracies in certain information in our custody and control, subject to certain exceptions prescribed by law. You may request access, updating and corrections of inaccuracies in the personal information we have in our custody or control by emailing us at privacy@lumenad.com. We may request certain personal information for the purposes of verifying your identity when requesting access to or correction of your personal information records. If your personally identifiable information changes, or if you no longer desire our Service, you may correct, update, delete or deactivate it by emailing us at privacy@lumenad.com. EU data subjects may be entitled to additional rights as described below.

Does the LumenAd privacy policy apply to other sites?

This site contains links to other sites that are not owned or controlled by LumenAd. We are not responsible for the privacy practices of such other sites. We encourage you to be aware when you leave our site, and to read the privacy statements of each and every site that collects personally identifiable information. This privacy statement applies only to information collected by LumenAd.

What if LumenAd changes this privacy policy?

We reserve the right to modify this privacy statement at any time, so please review it frequently. If we decide to change our privacy policy, we will post the updated version, together with an updated Effective Date, on this page. We encourage you to check this page periodically for any changes.

European Union Data Subjects

The General Data Privacy Regulation (“GDPR”) affords additional rights to EU data subjects. Those rights include the right to complain to EU Supervisory Authorities and the right to access, correct, port to another party and delete certain personal data processed by LumenAd.

With respect to EU data subjects, personal data includes pseudonymous information such as an IP address, a mobile advertising ID or a cookie ID. Where LumenAd is a controller of data, the legal basis will be both legitimate interest and consent depending on the type of information subject to processing and the information we receive from upstream partners. Where we rely upon legitimate interest, we have assessed the processing is not high risk and will not violate fundamental human rights of EU data subjects.

Where LumenAd receives from an EU data subject a request to cease processing of data via one of the choice mechanisms listed above, LumenAd will stop all data processing with respect to the opted out browser or device unless such processing is required by law.

If you’re an EU data subject and believe LumenAd is processing your pseudonymous information (e.g., LumenAd cookie ID or mobile advertising ID) or your contact information (e.g., email address, telephone number) and you wish to exercise your right to access, delete, port or remove such information, please send an email to privacy@lumenad.com and we will respond to your request within 30 days.

Alternatively, you may contact us at the address below:

LumenAd
111 N Higgins Ave, Suite 500
Missoula, MT 59801
United States