Case Studies

Research and stories on the industry and our place within it.

How to Use Spotify Ads to Raise Awareness for a PAC-12 University

LumenAd helped Hilton & Myers combine precise programmatic targeting with the reach of Spotify Ads to increase awareness for a PAC-12 university.

Campaign architecture is the art of organizing advertising data. It gives organizations a framework to scale their media operations.

How LumenAd helped a 100 year-old nonprofit reach their goals by visualizing their digital advertising strategy across multiple geographies.

How an award-winning agency utilized LumenAd to manage cross-channel campaigns for every client and improved performance along with ROAS.

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