Transform Advertising Data Into Advertising Intelligence.

Get the most value from every ad dollar with software purpose-built for modern marketers. Streamline your tech stack with the most essential parts of BI, media management and marketing intelligence tools – no development team, analyst or data scientist required.

All Your Data. One Place.

With the flexibility to ingest data from any source, you’ve got the power of centralized visibility & a single system of truth. 

  • Connect any DSP, ad server, analytics, attribution or verification partner.
  • Upload your traditional and direct buy data
  • API integrations that allow you to access multiple data sources from a single provider 
  • No API? No problem. Import ANY other data source with automated email data ingestion or custom data uploads
  • Local data storage for immediate, intuitive access to core data & metrics

Explore. Map. Transform.

Move from data to insights faster with complete visibility across every investment in real-time.

For complex cross-channel campaigns, use a data framework to track results from the macro campaign level all the way down to granular targeting, creative and event levels. Peel back the layers to dive into details of your ad performance, targeting strategies, market performance, audience behavior, creative engagement and more, or pull back for a holistic view.

 

  • Accurately categorize and organize blended data across disparate sources.
  • Manage all of your advertising data at scale.
  • Automatically generate 70+ standard and blended metrics for apples-to-apples comparisons across campaigns.
  • Access provider-specific, calculated and user-generated metrics.

“LumenAd has done an amazing job with data visualization – it’s not something that many companies in our space have mastered.”

The Trade Desk

Intelligent Reports & Dashboards

Because your data is already normalized, aggregated and organized, building and sharing reports is not the labor-intensive chore it once was. With data wrangling a thing of the past, you can now devote more time to showcasing your value. 

  • Automated, accurate reporting
  • Drag-and-drop data visualizations & text callouts
  • Easily grab creative screenshots 
  • Dynamically measure ROAS against the KPIs that matter to you
  • Quickly build out collaborative dashboards
  • Easily share dashboards with internal and external stakeholders with user based permissions
  • One-click .pdf downloads for instant, QBR-ready reports

“We’re spending more time with clients than ever before. With LumenAd, my team spends 50% less time reporting. My team is able to quickly identify valuable insights that would otherwise take days.”

Merlino Media Group

Monitor & Optimize

Maintain firm control of performance with centralized, predictive intelligence across all advertising channels, placements and creatives. Surface actionable insights to make faster optimizations across your media mix.

  • Visually convey spend status and target progress, both current and forecasted.
  • Pinpoint which campaign attributes are producing results.
  • Specify flight dates and platform-level budget breakouts.
  • Know at a glance if you are meeting or exceeding your KPIs.
  • Seamlessly shift media budgets to your most productive strategies.
  • Proactively avoid pitfalls with smart notifications that alert you before there’s an issue.

An expert team for everything in between.

We also offer expert media services that can run all your campaigns for you or just take on one aspect of a single campaign. Whatever you need done, our team will serve as a seamless extension of yours to achieve your campaign objectives.

+  Strategy & Planning
+  Media Buying & Negotiations
+  Delivery & Campaign Optimization
+  Reporting & Analytics

You ready?

Let’s get a demo on the books and we’ll show you how LumenAd will revolutionize your organizations digital advertising.

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