Tom Kochevar, Author at LumenAd

4 Questions That Ensure Transparency in Media Partnerships

by Tom Kochevar | Oct 10, 2019 | Insights

It’s no secret that “transparency” is one of advertising’s biggest buzzwords this year. It’s right up there with AI, ABM, Big Data, etc. At LumenAd, we speak about transparency all the time because it’s integral to our operation, but we don’t like to throw around...