LumenAd helped Hilton & Myers combine precise programmatic targeting with the reach of Spotify Ads to increase awareness for a PAC-12 university.
University Uses Spotify Ads to Raise Awareness of Online Education Opportunities
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Andrea Lewis
How to Ensure You’re Using Quality Inventory
Ask these 5 questions to determine if your digital advertising inventory is top-notch.
Hindsight is 2020: Downloadable Deck for Year-End Reporting
Use this slide deck to wrap your head around what happened in the digital advertising industry in 2019, prepare for 2020 and win new business.
Three Must-Haves to Deliver Stronger Advertising Reports
As you near the end of an advertising campaign, are you scrambling to make sense of mountains of data, striving to deliver a panoramic view for your stakeholders? The problem is not necessarily the...
Trend Recap: 2019 Half Year Report on Digital Ad Spending
IAB’s trend report for the first half of 2019 is a treasure trove for modern marketers. Here’s a summary of the most important trends.
Q4 Checklist Worksheet
A PDF worksheet to help you maximize your holiday impact and ensure your team is set up for success in the busiest quarter.
Present: Reporting You’ll Look Forward To
With accurate and relevant reporting, it’s easy to showcase your value. LumenAd’s present feature set is everything you need to do just that.
Monitor: Bring Agility Back to Digital Media
LumenAd’s Monitor feature set is vital to running agile campaigns. Here’s a rundown of how it works to provide a real-time view of performance.
Connect Data: Bring Life to Your Plan
Lumenad allows you to connect data sources into one central hub. The true magic happens in the software’s ability to bring your plan to life.
What You Need to Know About Mobile Geo Targeting
A quick guide on mobile geo targeting, location signal data and how it all works in cross-channel campaigns to drive performance.
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